Freitag, 1. April 2016

The Times of London: Camra fears it's drinking in the last-chance saloon

The Campaign for Real Ale is threatening to call last orders on itself with the launch of a consultation of its loyal band of 177,000 members.

Michael Hardman, a co-founder, will lead the review into whether Camra should continue to focus solely on real ale, that is a fresh beer made from natural ingredients that mature in the cask.

The brewing landscape was very different in 1971 when four friends got together in a pub in Dunquin, Co Kerry, on a trip to Ireland and decided that something is needed to be done about the mass industrial productin of beer. The Campaign for the Revitalisation of Ale, as it was initially dubbed, took off and the year after their first annual meeting, held at the Rose Inn, in Nuneaton, they signed up 5,000 members.

Today, the cask ale market has been revitalised, but while the number of breweries around the country has soared from around 200 at Camra's formation to well over 1,500, the styles of beer that come into vogue include myriad brews that, while they are craft beers, are not real ales.

Options include whether it should be expanded to include all types of beer or even all types of alcohol. Conversely, its remit could be narrowed by shedding subsidiary issues such as pub heritage, cider and foreign beers to focus exclusively on cask-conditioned ale.

“Camra has sometimes been criticised for failing to move with the times and failing to embrace developments in the industry such as craft beer“, Mr Hardman said. “This is the chance for our members to tell us how we should represent in the future.“

Fazit: Der Saufstoff entzweit Traditionalisten und Moderne.